Traffic is the number one concern of most webmasters, and getting backlinks to your website is a good way to help increase the amount of traffic. One way to do this is by submitting well-written articles to directories and including links to your site. Here are some article marketing tips to help you do this correctly.
First of all, you absolutely must submit articles to Ezine Articles. EZA is the best site for article marketers because they have a high PR and are an established website that has been publishing articles for many years. Google loves EZA, and so should you. Write good articles and be sure to follow the guidelines so that your articles will be approved on the first try. Longer articles are rejected less often than short ones, so don't hold back.
Out of the thousands of other article directories on the Internet, you only need to select ten or twenty to submit articles to. Make sure these are good ones though. Check the PageRank of each directory you are thinking about using. By placing your articles with high PR websites, you will get the best possible results from your article marketing efforts.
You should make a list of about six to ten different keyword phrases that you would like your site to be ranked for in the search engines. You should alternate using these keyword phrases so that you are not always using the same anchor text for each link. A little variety will help your website show up in search results that are similar to your main keyword phrase but not quite exact.
Don't submit to hundreds of article directories at once. Search engines don't like to see a website go from having just a few backlinks to hundreds overnight. If they notice this happening with your site, they will bury it so far down in the results that no one will be able to find it for months.
If you follow the article marketing tips in this article, you will find that after some time has passed your site will begin to get more traffic from the search engines than from the actual articles. That is the result of the power of backlinks to get you ranked in the search engines so you can get the traffic you need and hopefully make some sales.
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