Effective Viral Marketing Techniques - Marketing - Viral Marketing

Despite its negative-sounding name, viral marketing is a very powerful and popular method of Internet marketing. Based on the traditional word of mouth advertising method, viral marketing can help you promote your website and attract more visitors.

Many people believe that viral marketing is a brand new concept; however, this is not the case as viral marketing actually originated from the bible and its teachings. The confusion lies in the fact that traditional viral marketing has been recently modified for online use. Today, most viral marketing is conducted on the Internet or via the written word with advanced technology enabling news to be disseminated very quickly.

Creativity is one of the most important elements of a successful viral marketing campaign. However, in addition to promoting traffic to your website, you also need to ensure you market your products in a credible manner. Strange promotions that dont relate to your products or services may actually discourage customers and may end up damaging the reputation of your company.

Viral marketing can be a much more powerful method than other types of advertising when it comes to increasing traffic to your website. A properly planned and executed viral marketing campaign can incite people to discuss your website. This in turn will attract more visitors which will generally lead to more sales.

Here are some creative and effective viral marketing methods you can use with your own business:

News Stories: Many organizations go to great lengths when it comes to devising successful viral marketing techniques. In order to increase traffic flow, they may submit a creative news story about their website to the media.

Creative Blogs: One effective viral marketing technique is to implement a creative blog on your website. Make sure you choose topics and headlines that will grab the readers attention and incite people to discuss or visit your website.

Games & Contests: Many marketers also use contests or games that encourage people to visit your site. They may be enticed by the chance to win a free gift, at which point they will be more likely to read your marketing messages.

Graphics & Movie Clips: You can also include interesting graphics or movie clips that will draw attention to your site.

Ebooks: Ebooks that contain informative, original and entertaining content can be one of the most effective viral marketing tools. People will tend to pass well-written ebooks quickly to many of their friends, family members and colleagues who will then continue to spread the book to others. Members of chat rooms and online forums may also spread the word about your ebook which will convince more people to download it. This is viral marketing at its finest; successful results can be achieved in as little as a few weeks!

If you are trying to market a new or existing business, make sure you include viral marketing into your plans. If you employ some of the above techniques, your business may end up growing quickly or virally. Remember that people are naturally attracted to the unusual or the obscure, so be as creative as possible when devising your own viral marketing methods.