Master resale rights products are perfect for creating a business that is easy to promote with viral marketing techniques. Here is a simple 5 step plan for creating your own product line from other people's master resale rights products and marketing it with viral marketing and automated follow-up.
Step 1: Choose Master Resale Rights Products for Your Plan
Master resale rights allow you to resell products as well as the resale rights for those products. You need two specific types of master resale rights products for this plan:
- Products that have master resale rights that allow you to give them away as bonuses and package them with other products
- Premium or high value products with master resale rights that allow you to package them with other products
Step 2: Create Two Viral Marketing Packages To Give Away
From the master resale rights products that can be given away, create two resale rights packages. You will give these away with resale rights as part of your viral marketing campaigns. An easy way to create these viral marketing packages is to use eBook software to bundle several products together.
Design the viral marketing packages to promote your name and your website. Try to create packages where the perceived value of the package is high so that they will be popular and spread virally. Because they have resale rights, for more information visit to people who receive the packages will have an incentive to sell the packages, use them as bonuses with other products, or use them as incentives when people subscribe to newsletters.
Step 3: Create a premium resale rights package
From the premium or high value master resale rights products, create a premium resale rights products package to sell. The products can be bundled together as above, for more information visit to or they can just be a set of "loose products" or a main product with several nice bonuses. By creating a package, you can brand it and it will be something unique that you will have, even though it's made from other people's products.
Step 4: Set up your business system
Now that you have your viral marketing resale rights packages, you need to set up your business system. There are three basic components: a "squeeze page," an auto responder, and a sales page.
A "squeeze page" is basically a sales letter that gets people interested, but they have to subscribe to your email newsletter to get more information. If people click away from your page without buying and without subscribing, the chance they will come back and buy is very small. Set up your website so that when people follow the links in your first viral marketing package to your website they land on your squeeze page. Use the second viral marketing package that you created as an incentive for people to subscribe to your newsletter.
Use a sequential auto responder such as Weber or Get Response to send your email newsletter. A sequential auto responder is an automated email system that can be set up to send follow-up email sequences at regular intervals of your choosing. Follow up regularly with your subscribers to provide on-topic information and promote your premium package. It can take seven times before someone makes a purchase.
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